Books for UX and Strategic Designers

When I work with my clients, teammates, or people who want to get a foothold in UX and strategy, they often ask for books that I recommend.

This starts with general ideas in business strategy or innovation and extends to more specific resources in design and research.

Below you’ll find a list of my most frequently recommended books.

• Traction – Gabriel Weinberg, Justin Mares
• Design Sprint – Jake Knapp, John Zeratsky, Braden Kowitz
• Lean Analytics – Alistair Croll, Benjamin Yoskovitz
• The Last Lecture – Randy Pausch
• Value Proposition Design – Alex Osterwalder, Yves Pigneur, Greg Bernada, Alan Smith
• Business Model Generation – Alex Osterwalder, Yves Pigneur
• Testing Business Ideas – David J. Bland, Alex Osterwalder
• Future Organization Playbook – Dark Horse Berlin (currently only available in German)
• Digital Innovation Playbook – Dark Horse Berlin
• The Mom Test – Rob Fitzpatrick

If you’re looking for more ideas for your next read, you can check out my Book Backlog to see what I have on my bookshelf, or check out my Bookshelf to see what I’m currently reading.