Wardley Strategic Cycle

Wardley Strategic Cycle visualized

Source: Learn Wardley Mapping

The Strategic Cycle created by Simon Wardley is a process of making strategic decisions (leadership) based on the purpose (“the game”), a description of the competitive landscape (a map), the external forces acting on the landscape (climate), and the training of your people (doctrine).

It is based on Sun Tzu: The Art of War and his minimum set of considerations required for strategic decision-making.

Doctrine

Doctrine Assessment Tool

Wardley & Roger Martin

A Wardley Map visualizes the playing field within which you identify fitting Where-to-play and How-to-win options.

In Markus Andrezak Trying to define Strategy framework (markers, options, work), a Wardley map with specific WTP/HTW choices are one way of marking your company’s differentiation.

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👋 Hej, I am Julian Peters. But many people call me Jupe.

As an independent consultant I help clients design strategies, digital products and user experiences. Straight from my hometown Dinslaken. If you enjoyed this content, share the link, toot me or subscribe to my RSS feed.